The decor and ambiance of an eatery is the first thing that potential customers notice and relate to. You want your guests to be comfortable and impressed with the aesthetics of your place of business.
However, you must remain true to the type of cuisine you will be serving and to your own personal style. It is silly to go to great lengths and spend a great deal of money to make the restaurant extremely fancy and luxurious if you will not be serving the type of food with prices to match.
How you decorate your place of business is one of the most important aspects. It is what your customers remember and what helps others identify that it is yours.
If the restaurant is going into a completely new building, you should have a decor plan set out before it is even finished, to help the process go smoothly and to keep yourself from becoming stressed or overwhelmed. If you are moving into a space that has been previously owned by other businesses, make sure to take note of every area.
If there is any way for you to keep any of the older decorations and re-do them or make them look new, you should do so. This will save you extra money and make the adorning process easier.
If you are unable to keep old furniture or ornamentation without it resembling the business that was there previously, then it is best for you to remove it and start from scratch. Though it will be more expensive, it will make the restaurant completely yours and will look new and different to customers that may be familiar with what it used to look like.
Those that are unsure about which direction to go should hire an interior decorator that specializes in eateries. These professionals have studied and been trained in how to adequately fill a space.
They also understand the type of feeling you want to achieve for your future patrons and know what will make the place attractive to outsiders. This is extremely important, and an interior designer should be hired if you have the funds or means.
You must be open to the designer’s ideas, but do not let them completely take over the design process. The restaurant owner will be the one that spends the most time in the space and has to appreciate all of the decor.
Make a list of a few different types of ambiances that you have appreciated in the past. Give the designer a menu, including prices, for the type of cuisine and how expensive it is or is not will have a very large deciding factor.
Try to pick one special item of decoration that is unique to your eatery, whether it is the color or design of the walls, type of furniture, or art displayed. If you are opening a Mexican or Latin-American food restaurant, try decorative tin ceilings to give a festive and authentic mood.
If you are opening a restaurant with Asian cuisine, try using red as the main staple of your color palette or make use of bamboo plants for greenery. There are a great deal of different styles and additions that you can research and use.
Try to draw inspiration from places you have visited or memories you have. If you spent a great deal of time as a child in a specific diner in your hometown, draw on pictures or decor that you remember from it.
If you have a favorite country or city that you have visited in the past, use souvenirs or culturally appropriate decoration in your place of business. That way, you will be able to remember those happy times you experienced in that place and share those feelings and memories with every patron that enters.
Opening a restaurant can be an exciting and scary business venture. Follow your instincts, while also researching the type of people that live in or around the neighborhood of your business.
If there is a specific crowd that you would like to draw in, then make sure you cater to those people and have food and deco that they will appreciate and be able to relate to. By following these tips, you will be able to have a successful eatery and business for years to come.
Jack R. Landry has worked since 1986 as an interior decorator specializing in ceiling decor. He has written hundreds of articles about decorating home and office spaces including finding the right kind of tin ceilings.
Jack R. Landry